Ad Operations Executive Resume
Summary : As an Ad Operations Executive responsible for implementing and managing the advertising campaigns from start to finish. Responsible for monitoring and optimizing multiple campaign executions to ensure campaigns are launching and delivering on schedule and according to client expectations.
Skills : Ad server management, Programmatic advertising platforms, Ad Trafficking, Campaign Optimization, Data Analysis, Digital Marketing
Description :
- Reviewed ad performance relative to campaign objectives to provide optimization recommendations and increase performance for clients.
- Ensured all booked revenue was recognized while campaign objectives were consistently met or exceeded.
- Recognized, analyzed, and quickly solved discrepancies between ad servers.
- Ensured clients and internal sales teams are receiving exceptional customer service and support.
- Participated in client campaign kick-off calls to outline ad-tracking requirements and deliverables.
- Provided the Finance team with reporting for monthly billing as well as providing reporting to clients.
- Assisted with various special projects as needed.
Experience
10+ Years
Level
Management
Education
B.Mktg
Assistant Ad Operations Executive Resume
Objective : As an Assistant Ad Operations Executive work with internal teams to identify and design new tools and systems to improve efficiency. Executes the online advertising and promotions for the continued growth of our client's products and brand using search engine marketing (SEM) and Google Display Network (GDN) based display and contextual campaigns across various search platforms for multiple geographies.
Skills : Data analysis tools, Tag management systems., Ad trafficking, Campaign optimization, Ad server management, Data analysis
Description :
- Managed display advertising efforts including budgets, trafficking, tracking, analysis, and campaign optimization.
- Managed and optimized SEM/ GDN campaigns on an ongoing basis to ensure campaign acquisition and revenue targets were met.
- Ideated innovative ways of reaching the target audience or meeting defined marketing objectives through SEM/GDN campaigns.
- Undertaken activities such as keyword research, and keyword categorization.
- Generated daily, weekly, monthly, and ad-hoc campaign performance and other reports.
- Created and maintained project plans to update internal stakeholders on the status of campaign performance and issues.
- Gathered and maintained competition information relevant to search and other digital channels.
Experience
0-2 Years
Level
Entry Level
Education
BIT
Junior Ad Operations Executive Resume
Objective : Experienced Ad Operations Executive with a strong background in managing digital advertising campaigns. Skilled in optimizing ad performance, troubleshooting technical issues, and ensuring campaigns meet client objectives. Proficient in using ad serving platforms and analyzing campaign data to drive results. Adept at collaborating with cross-functional teams to deliver successful advertising campaigns that meet client expectations and drive revenue growth.
Skills : Basic knowledge of HTML, Ad trafficking, Campaign optimization, Ad server management, Data analysis, Digital advertising
Description :
- Took site approvals from Demand Partners and worked with them closely on disapprovals and managing day-to-day communications.
- Owned Ad Creative review process, Revenue and Growth Analytics, and Triage escalations between relevant teams.
- Managed a Blocklist of Advertisers, Creative URLs, etc across all the partners.
- Worked with the programmatic publisher account management team to review and investigate potential growth opportunities of publishers.
- Worked closely with all the Demand Partners to monitor the performance of each Demand Partners and work on opportunities to improve overall programmatic yield.
- Created periodical reports, dashboards, and PPTs for internal and external stakeholder reviews.
- Ensured demand partners received the highest level of customer service and support.
Experience
2-5 Years
Level
Junior
Education
B.Adv
Senior Ad Operations Executive Resume
Summary : As an Senior Ad Operations Executive providing exceptional support to our clients using Marketing, Talent, and Learning Solutions. Responsible for using advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Advertising, and others to manage campaigns and optimize performance.
Skills : Excel and data visualization tools, Ad trafficking, Data analysis, Performance tracking
Description :
- Able to interpret campaign data, identify trends, and draw actionable insights to optimize advertising strategies.
- Able to effectively convey complex ideas and information to clients and internal stakeholders.
- Able to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Resolved issues and challenges that arise during campaign setup, execution, and optimization.
- Provided regular reports and analysis on ad performance to stakeholders.
- Managed relationships with external partners such as ad networks and publishers.
- Managed ad budgets and allocations to maximize ROI for clients.
Experience
7-10 Years
Level
Senior
Education
B.Ads.
Assistant Ad Operations Executive Resume
Objective : As an Assistant Ad Operations Executive adapting to changing priorities, client requirements, and industry trends in the dynamic digital media landscape. Keeping updated on industry developments, new advertising technologies, and best practices through self-directed learning and professional development opportunities.
Skills : Data interpretation and reporting, A/B testing and optimization., Ad trafficking, Campaign optimization, Ad server management, Data analysis
Description :
- Provided prompt and professional assistance to clients through various communication channels, including phone, email, and chat.
- Addressed client inquiries, resolved issues, and guided advertising solutions and best practices.
- Coordinated the setup, launch, and monitoring of advertising campaigns across different platforms.
- Ensured campaigns are executed accurately and in line with client objectives and specifications.
- Analyzed campaign performance data to track key metrics, identify trends, and generate insights for clients.
- Prepared regular reports and presentations to communicate campaign results and recommendations effectively.
- Oversaw ad operations processes, including ad trafficking, creative asset management, and quality assurance.
Experience
0-2 Years
Level
Fresher
Education
B.Mktg
Advertising Operations Executive Resume
Headline : As an Advertising Operations Executive ensuring timely and accurate delivery of advertising assets and campaigns. Cultivating strong relationships with clients, serving as a trusted advisor and strategic partner. Proactively identify opportunities to optimize campaigns and drive client satisfaction and retention.
Skills : Performance tracking and KPIs, Audience segmentation and targeting., Ad trafficking, Campaign optimization, Ad server management, Data analysis
Description :
- Provided feedback and insights to inform product enhancements and improvements.
- Investigated and resolved technical issues, discrepancies, and other campaign-related challenges promptly.
- Escalated complex issues to appropriate teams and stakeholders as needed.
- Identify opportunities to streamline workflows, improve operational efficiency, and enhance service delivery.
- Implemented best practices and standard operating procedures to drive consistency and excellence in media operations.
- Provided regular reporting and analysis on ad performance to stakeholders.
Experience
5-7 Years
Level
Executive
Education
B.Mktg
Ad Operations Executive Resume
Summary : As an Ad Operations Executive ensuring compliance with relevant policies, regulations, and industry standards related to advertising operations and data privacy. Conducting regular audits and checks to maintain quality standards and mitigate risks.
Skills : Project Management, Campaign planning and execution., Ad trafficking, Ad server management, Data analysis
Description :
- Assisted in the development and execution of advertising campaigns across OTT platforms in the USA.
- Worked on Programmatic Video buying, and generating reports on accounting, auditing, and invoicing.
- Worked with top OTT and Streaming vendors in the US market.
- Trained on specific DSPs and ad servers for programmatic and direct streaming TV buying.
- Built custom audiences and trafficked digital video and other formats, including VAST.
- Assisted in planning, implementing, and optimizing digital advertising campaigns, including but not limited to PPC, display advertising, social media advertising, and email marketing.
- Analyzed campaign performance metrics and provided insights to optimize advertising strategies and improve ROI.
Experience
7-10 Years
Level
Senior
Education
B.Mktg.
Ad Operations Executive Resume
Summary : As an Ad Operations Executive conducting market research to identify trends, competitor strategies, and new opportunities for digital advertising campaigns.
Skills : Cross-functional collaboration, Deadline management, Ad trafficking, Campaign optimization, Ad server management, Data analysis
Description :
- Collaborated with the creative team to develop compelling ad copy, graphics, and other creative assets for digital advertising campaigns.
- Communicated campaign updates, performance reports, and recommendations to clients clearly and professionally.
- Worked closely with other teams, such as marketing, sales, and analytics, to align digital advertising efforts with overall business objectives.
- Kept informed about industry trends, emerging technologies, and best digital advertising practices to improve campaign performance continuously.
- Led a team of Media Operations Executives/Ad Operations Executives to deliver exceptional support to our clients.
- Understood digital advertising platforms and a passion for driving results.
- Led, mentored, and inspired a team of Media Operations, to achieve team goals and objectives.
Experience
7-10 Years
Level
Senior
Education
B.Mktg
Ad Operations Executive Resume
Objective : As an Ad Operations Executive providing guidance, support, and regular feedback to foster professional growth and development. Serving as the primary point of contact for key clients, ensuring high levels of satisfaction and retention.
Skills : Budget management, Attention to detail, Ad trafficking, Campaign optimization, Ad server management, Data analysis
Description :
- Collaborated with internal stakeholders to understand client needs, deliver customized solutions, and drive revenue growth.
- Oversaw the end-to-end execution of advertising campaigns, from planning and setup to optimization and reporting.
- Ensured campaigns are aligned with client objectives, delivered on time, and meet performance targets.
- Analyzed campaign performance data to derive actionable insights and recommendations for clients.
- Leveraged data-driven strategies to optimize campaign performance, maximize ROI, and achieve client KPIs.
- Continuously evaluated and refined operational processes to enhance efficiency, scalability, and quality of service delivery.
- Implemented best practices and standard operating procedures to drive consistency and excellence across the team.
Experience
2-5 Years
Level
Junior
Education
B.Mktg
Ad Operations Executive Resume
Summary : As an Ad Operations Executive responsible for collaborating with internal teams, including sales, marketing, product, and technical support, to address client needs and drive business growth. Providing input and feedback to inform product development and service enhancements.
Skills : Problem-solving, Ad trafficking, Campaign optimization, Ad server management, Data analysis
Description :
- Created and executed performance marketing campaigns for clients.
- Monitored campaign performance, identify areas of improvement, and deliver data-backed reports.
- Coordinated with sales/sales ops internally to understand if there were any backend ROI goals and executed campaigns accordingly to achieve them.
- Monitored and delivered the campaign to meet the client's goals, building insights to improve delivery, optimization, and repeat business.
- Worked with the inventory team for specific requirements of the campaigns, and overall management of demand vs supply for all managed campaigns.
- Ensured compliance with ad specifications and guidelines set by ad platforms.
Experience
7-10 Years
Level
Consultant
Education
B.Mktg.
