The main role of a Classified Advertising Manager is to plan, direct, and coordinate classified advertising policies and programs and to product collateral materials for creating extra interest in the product/service. A well-drafted Classified Advertising Manager Resume mentions the following core duties and tasks – interviewing and hiring classified advertising sales clerks and representatives; overseeing the schedules and work of the representatives, verifying the accuracy of ads, developing and maintaining a positive relationship with current and potential advertisers; developing and maintaining records on the quality and efficiency of the department performance; and increasing the use of classified ads and the departments’ revenue.
The nature of the job demands the following skills and abilities – superior verbal and written communication skills; the ability to multitask; extreme proficiency in MS Office and related software; knowledge of administrative duties and good presentation skills. To gain this position, one has to possess an Arts degree with a major course in Advertising, and also work for several years in lower positions to reach this managerial post.
Summary : More than ten years of inside sales experience, B2B, advertising, and directories. . Demonstrated track record of success working with diverse client populations in one-on-one and group settings.
Skills : Sales, Business Development, Management.
Description :
Responsible for budgeting, forecasting, and generating new revenue for online and print sales in real estate, call center, and recruitment verticals.
Responsible for negotiating key real estate, recruitment, and legal state/government revenue contracts annually.
Managed a 35-person sales team that is responsible for selling classified verticals, online, niche, and print products.
Successfully educated, trained, and developed a staff of print representatives into multi-media sales consultants that have enabled the department to successfully manage advertisers into other products by using a hands-on coaching approach that is strategic, structured, deliberate, and regularly schedule both in and out of the field.
Created and sold bundled multi-media packages that include print, online, and niche products.
Created and managed new special sections to generate new revenue within each vertical - Nursing Fair, Trucking Fair, Virtual Career Events, Home Buyer's Guide, etc.
Re-structured both real estate and recruitment channel pages online to ensure revenue and SEO growth.
Experience
10+ Years
Level
Senior
Education
BA in English
Classified Advertising Manager Resume
Summary : Energetic Media and Advertising Executive with over 15 years of successful sales, business development, and management experience within creative, entrepreneurial environments. A strong balance of intuition and analytical skills, including strategic and tactical management styles.
Skills : Management, Process Improvement, Training, Employee Relations.
Description :
Typed legal ads for attorneys and oil companies.
Created publisher's certificates for legal ads, weekly and monthly billing statements, and balance money.
Built display ads for clients.
Assisted customers at the counter and answer the multi-line phone system.
Managed $800K classified advertising department Launched the region's first free online classifieds.
Managed a team of twelve representatives with a multi-layered product responsibility.
Directed revenue responsibility for a multi-million dollar product.
Experience
10+ Years
Level
Senior
Education
Diploma
Classified Advertising Manager Resume
Objective : Entrepreneurial leader outperforming business goals in challenging markets with a solid background in print and digital media sales, marketing, contract/ price negotiations, strategic planning, building high-performance sales teams, and working with cross-functional teams. Proven track record of delivering successful projects from concept to finish, driving market position, capturing and retaining new business.
Skills : Microsoft Office, Management Skills, Creative Skills.
Description :
Served in the startup management team to establish new pricing structures, sales policies and procedures, and other critical functions.
Defined business plans and strategic initiatives for the Recruitment, Education, Legal, and Business departments.
Responsible for classified business and product development.
Recruited for vacancies, trained, coached, and directed staff.
Performed employee performance appraisals.
Handled disputes and performance issues; administered disciplinary procedures.
Created new rate structures and special sales packages - print and online.
Experience
2-5 Years
Level
Junior
Education
BA in Economics
Classified Advertising Manager Resume
Summary : Seeks to obtain a senior-level marketing or communications position that gives the opportunity to combine 20+ years of experience in business development with a passion for leveraging relationships to grow an organization.
Skills : Coaching, Sales Management, Training & Development, Training Delivery.
Description :
Collected monies (check. card/cash) throughout the day from customers, in person, email, fax, or over the phone.
Daily counting, balancing, and depositing to the company bank of our register.
Inputted daily advertisements, reporting weekly to the managers meeting; brainstorming and reporting monthly budgets and goals.
Ordering all supplies for business, while keeping cost effective buying in mind.
Cross-trained with the circulation manager.
Managed Sales and administration of over 1,000 advertising accounts.
Responsible for tracking and maintaining the performance of the Classified Department Telemarketing.
Experience
7-10 Years
Level
Management
Education
BA in Speech
Classified Advertising Manager Resume
Summary : Looking to obtain a senior-level marketing or communications position that gives me the opportunity to combine 20+ years of experience in business development with a passion for leveraging relationships to grow an organization.
Skills : Communicating with Supervisors, Peers, or Subordinates.
Description :
Conducted formal and on-going sales and product knowledge training programs.
Managed front counter sales and service.
Maintained departmental inventories at desired levels for maximum turnover and profitability.
Displayed or arranged for the display of merchandise sold in the assigned department(s).
Placed orders for merchandise in the assigned department, using forms and procedures that conform to policy.
Suggested new merchandise lines, new sales techniques, etc., to the manager and/or buying office.
Settled customer claims or handles customer complaints.
Experience
7-10 Years
Level
Management
Education
Bs in Journalism
Classified Advertising Manager Resume
Summary : Accomplished sales and customer service professional, with a focus in newspapers and magazines as well as a great deal of marketing experience. Excellent writer and communicator, team player, and independent worker. Decisive when necessary but know how to build consensus. Interested in the creative process and room to grow.
Skills : Multiple Computer Programs, Multi-tasking, Filing, Customer Service, Answer Multi-line Phone Systems, Insurance Billing, Data Entry, Data Entry, Customer Service, Medical Coding.
Description :
Supervised and managed up to 8 sales reps.
Delivered and promoted excellent customer service.
Sales of classified ads, display ads, digital products.
Inside, outside, and business to business.
Developed new product packages and incentives.
Trained and developed staff.
Managed transition and introduction of Big Red Auto Book to the Independent.
Experience
7-10 Years
Level
Management
Education
Accounting
Classified Advertising Manager Resume
Headline : Responsible for Restocking merchandise displays as they are depleted by customer purchases, Participating in sales activities within assigned departments, and also Handling special orders for non-stock items.
Skills : Microsoft Office Programs, Including Excel, Outlook, Word, And PowerPoint, InDesign, and Photoshop.
Description :
Responsible for the daily operation of the Classified Advertising department, including sales, customer service, and publishing of ads to both the print and online platforms.
Prepared and managed monthly and yearly financial budgets for the classified department as a whole, and set and monitored personal goals for inside sales reps.
Trained and motivated sales staff in creative ways to ensure all areas of the budget were being met.
Worked with the corporate staff as well as outside consultants to ensure that rates were set up to best maximize potential revenue.
Developed new promotions to drive traffic to the classified advertising sections in both print and online.
Promoted to New Media Director for outstanding sales and training in the Classified online advertising categories.
Maintained detailed administrative and procedural processes to improve accuracy.
Experience
5-7 Years
Level
Executive
Education
BS in Management
Classified Advertising Manager Resume
Headline : Classified Advertising Manager is responsible for the day-to-day operations of the business, ensuring that the company's classifieds marketing strategies are executed effectively by all levels of the organization.
Skills : MS Office Applications, Account Management, Salesforce.Com, Business Development, SAAS, Consultative Selling.
Description :
Directed sales efforts of 20 regional advertising sales representatives.
Developed sales strategies for over 60 print and online publications.
Created sales and revenue objectives.
Ensured goals were met through proactive management and coaching of the sales team.
Assisted with client sales, recruited, hired, trained, motivated, and disciplined sales staff.
Boosted revenue by 20% by training and motivating a sales team.
Initiated company's first Career Fair.
Experience
5-7 Years
Level
Executive
Education
Bs in Advertising
Classified Advertising Manager Resume
Headline : 15+ years of success with high profile companies, planner and administrator for national and international BtoB and BtoC campaigns. Experienced in digital marketing.
Scheduled of advertising runs sections formatting/pagination.
Supervised front office operations and coaching and supervision staff.
Maintained high levels of accuracy and increasing sales revenue within the time frame set by aggressive deadlines.
Responsible for a staff of two employees.
Typed and proofread ads.
Experience
5-7 Years
Level
Executive
Education
Real Estate Sales
Classified Advertising Manager Resume
Summary : Seeking to obtain a senior-level marketing or communications position that gives the opportunity to combine 20+ years of experience in business development with a passion for leveraging relationships to grow an organization.
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