Content Director Resume
Summary : As a Content Director, worked closely with senior leadership to build and manage a team producing best-in-class content across a multitude of categories, as well as delivering publication-ready content that is on-time, fully optimized for SEO, and meets marketing goals.
Skills : Content Strategy, Content Creation.
Description :
- Worked with creative strategy and sales teams to devise content strategies for creative, successful campaigns.
- Created timely, detail-orientated, and brand-specific content ideas and write-ups in response to briefs.
- Liaised with clients and attended pitches as and when required. Take in feedback to responses and pivot ideas and content where necessary.
- Managed workflow of creative brainstorms, ensuring Commercial Editor and Commercial Video Lead have support and manageable workload.
- Supported the creative design and experiential director in their workload and management responsibilities, feeding into creative experiential responses where necessary.
- Forged close working relationships with Editorial to help commercialize editorial franchises and make branded content responses as editorial as possible.
- Built and produced proactive, editorially driven commercial opportunities to pitch and sell to clients.
Experience
10+ Years
Level
Senior
Education
Bachelor's Degree In Marketing
Content Director Resume
Summary : As a Content Director, created and managed operational excellence that governs the structure of the team, the on-time delivery of the work, and the quality of the content is a key accountability. Helped to develop, implement, and monitor every aspect of the content strategy and manage either the in-house team of content creators or work with external agencies.
Skills : Team Leadership, Digital Marketing.
Description :
- Conceptualized, developed, and oversaw the implementation of digital advertising campaigns to increase brand awareness, drive qualified traffic, and boost sales.
- Provided leadership and direction to the Marketing and Design team by establishing content goals and developing guidelines, strategies, policies, and processes.
- Established brand guidelines, core messaging, and tone of voice for content.
- Managed staff, project timelines, and digital marketing budget.
- Maximized the effectiveness of our digital marketing efforts through efficient use of email marketing, SEO, SEM, SMO, and paid advertising.
- Performed thorough market research and competitive analysis to identify industry trends and best practices and apply them to our content marketing strategy.
- Analyzed the performance of our digital marketing initiatives, generate detailed reports, and identify areas for improvement.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree In Journalism
Content Director Resume
Objective : As a Content Director, maintained a deep understanding of what drives success in digital publishing and of the external factors, such as market changes, in order to inform the editorial strategy, set priorities, and identify opportunities for further growth.
Skills : Audience Understanding, Project Management.
Description :
- Planned and followed a detailed content strategy and schedule.
- Recruited and managed the staff.
- Identified and met benchmarks for the performance of content.
- Coordinated with our SEO team to ensure that content was developed in alignment with proper keyword strategies.
- Optimized content development pipeline to mitigate delays, errors, and other issues.
- Provided regular reporting on content performance to the senior management.
- Managed social media accounts such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube to promote content that is relevant to the company’s audience.
Experience
2-5 Years
Level
Executive
Education
Bachelor's Degree In Communications
Content Director Resume
Summary : As a Content Director, worked with the editorial team, trade business development director, and marketing team, to broaden sales and marketing channels and reach more readers and listeners.
Skills : Data Analysis, Content Management Systems.
Description :
- Ensured that the team was focused on creating a balanced show that had a broad range of content that was both compelling and entertaining whilst keeping with the brand of the show and station.
- Supported with ideation and execution of content strategy for the breakfast show.
- Supervised and oversaw all show content, events, and stunts.
- Worked collaboratively with show talent and the wider production team.
- Managed and planned the daily/weekly direction of the show whilst also forward planning.
- Ensured content researched and produced is relevant and drives audience engagement.
- Developed and implemented a content strategy that aligns with the company's brand and goals.
Experience
7-10 Years
Level
Consultant
Education
Bachelor’s degree in Advertising
Content Director Resume
Summary : As a Content Director, worked closely with other central teams including branded content delivery, apps, production, and video teams to ensure knowledge is shared with Creative Strategy team members and vice versa.
Skills : Creative Thinking, Brand Management, Communication.
Description :
- Managed content across all platforms, including email and social media.
- Developed the marketing strategy and oversaw a team of marketing professionals.
- Ideated and created content across multiple social channels.
- Directed and wrote specifically crafted copy across various customer touchpoints.
- Engaged with social media influencers for collaboration opportunities, if relevant to the company.
- Worked with external agencies on specific campaigns.
- Analyzed the impact of each campaign to determine if they are aligned with overall business objectives.
Experience
7-10 Years
Level
Consultant
Education
Bachelor’s degree in Advertising
Content Director Resume
Summary : As a Content Director, developed and implemented digital creative strategy and branding, ensured the team and wider global network of embassies and Posts continue to innovate across content formats and channels.
Skills : Excellent written, communication, presentation skills.
Description :
- Developed content strategy in conjunction with the marketing director and other team members.
- Managed the content team, monitoring the performance of all content, and identifying ways to improve the performance and growth of the content strategy.
- Managed and mentored the in-house content team, including writers, videographers, and designers.
- Worked with team and other company employees to develop new content ideas.
- Tracked engagement levels of all content and ensured the latest SEO techniques were implemented.
- Produced performance reports to help track the performance of the content strategy.
- Managed online and ebook product integration processes for integrated course solutions.
Experience
10+ Years
Level
Senior
Education
Bachelor's Degree In Marketing
Content Director Resume
Summary : As a Content Director, Managed and maintained the company's blog, including developing editorial calendars, writing blog posts, and sourcing guest contributors.
Skills : Knowledge of SEO/SEM, CRM software, Google Analytics.
Description :
- Communicated customer-centric strategic vision for product lines to marketing and sales divisions and evaluated marketing plans.
- Worked with Content teams to bring new product ideas forward for evaluation, elaboration, and research.
- Initiated and executed a plan for new content structuring efforts across the education division (focus on nursing and health professions).
- Collaborated with key stakeholders and leaders within education e-solutions and content divisions to determine content vision and restructuring needs for major new content initiatives.
- Formulated strategic requirements for content aligned with key national standards for healthcare education and practice.
- Managed ongoing content restructuring needs to meet emerging and transformative changes in healthcare education.
- Developed investment appraisal metrics for content acquisitions.
Experience
7-10 Years
Level
Management
Education
Bachelor’s degree in Digital Media
Content Director Resume
Objective : As a Content Director, accountable for building and managing a division that is deadline and data-driven. Productivity and workflow management will be key as will empowering editorial with the information required to identify opportunities and publish competitive content.
Skills : Google Suite, and Google Analytics.
Description :
- Developed content strategy aligned with short-term and long-term marketing targets.
- Collaborated with marketing and design teams to plan and develop site content, style, and layout.
- Liaised with content writers to ensure brand consistency and optimize content according to SEO.
- Used content management systems to analyze website traffic and user engagement metrics.
- Managed content distribution to online channels and social media platforms to increase web traffic.
- Developed an editorial calendar and ensured the content team was on board.
- Created high-quality written, visual, and multimedia content for the company's website, social media channels, email marketing, and other digital platforms.
Experience
2-5 Years
Level
Executive
Education
Bachelor’s degree in Digital Media
Content Director Resume
Summary : As a Content Director developed and executed a detailed plan for the creation and promotion of engaging online content in the form of short and long-term articles, social media posts, blogs, webpages, and similar.
Skills : Creative, Analytical, and Numerical ability.
Description :
- Oversaw a content production team's creation and management of targeted content for the company's website.
- Developed a web content strategy that encompasses the goals of a company and aligns with the company's image.
- Cooperated with the marketing team to create web content and monitor its effectiveness over time.
- Managed the daily activities of a content team composed of writers, graphic designers, videographers, and other industry professionals.
- Maintained a content marketing calendar that schedules all aspects of the creation and delivery of content throughout the year.
- Used target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative.
- Developed Brand positioning, messaging and segmentation, and voice.
Experience
7-10 Years
Level
Management
Education
Bachelor’s degree in Digital Media
Content Director Resume
Summary : As a Content Director, oversaw the development and execution of content marketing campaigns, interpreted web analytics, and optimized digital infrastructure and processes to reliably achieve business goals.
Skills : Data Analysis, Basic Coding, Content Management System Proficiency, Marketing Tools.
Description :
- Managed a team of writers, editors, graphic designers, and other content creation specialists to create engaging content for the company’s target audience.
- Developed an editorial calendar that outlines topics to be covered on the company website, blog, social media channels, etc. on a regular basis.
- Reviewed analytics data to determine where the company is excelling in its marketing efforts and where improvements can be made.
- Created and implemented digital marketing strategies that align with the company’s business objectives.
- Worked with marketing teams to develop new content such as blog posts, ebooks, webinars, and infographics.
- Evaluated potential opportunities for partnership with other businesses or organizations that would provide mutual benefit to both parties.
- Participated in marketing research and planning activities to help identify new product needs and determine how they can be addressed.
Experience
7-10 Years
Level
Management
Education
Bachelor's Degree In Journalism