A Field Marketing Specialist is an experienced professional who anticipates the trends and needs of the customers. The job duties associated with this role are listed on the Field Marketing Specialist Resume as – developing and implementing marketing strategies, ensuring effective product promotion, planning the workflow processes; understanding the preferences of the customers; leading the process by participating in the creation of various promotional materials; developing new programs and taking initiatives; creating brand awareness in the market by participating in meetings, conferences, and trade shows; and developing new methodologies to ensure the product stabilizes in the market.
These professionals are expected to have a passion for marketing, the ability to strike a chord with people, and be able to understand the needs of the customer. They should be updated relating to the latest trends and have great business acumen. The basic education criteria required to gain this job are to hold a marketing, advertising, communications, or a related field.
Objective : Seeking a sales business development role that will utilize technical expertise in addition to professional experience managing clients and accounts. Possess over 17 years of technical hardware/software expertise in addition to over 8 years of advanced business to business sales experience.
Skills : Inventory Management, Educator, Customer QualityOrthopedics, Loss Prevention, Computer.
Description :
Responsible for a 24 state territory.
Weekly travelled to the distributors training reps on the usage of Health Care Initiative Programs.
Presented Health Care Initiative (HCI) programs to over 100 orthopedic surgeons throughout the country.
Worked with orthopedic surgeon office managers, implementing HCI, patient education programs.
Provided distributors and reps with tools for surgeons to conduct community education seminars for patients.
Consulted with surgeons and office managers on ways to effectively market their practice.
Lead monthly sales training for new orthopedic sales reps at Biomet.
Presented HCI programs to surgeons on tour at Biomet.
Assisted in the development of new HCI programs.
Experience
2-5 Years
Level
Junior
Education
BA in Education
Field Marketing Specialist Resume
Headline : Seeking an opportunity to use managerial and accounting skills to strengthen your team and solidify your future goals. Proficient in evaluating individuals and developing effective solutions for challenging behaviors.
Skills : Microsoft Office Applications, Team Management & Development, Product Marketing, Young Adult Marketing, Social Media Management.
Description :
Recruited, interviewed, hired, trained, managed, coached, and developed the team program.
Elevated the sampling program from 85,000 units to 200,000 units per year.
Recruited, trained, managed, and developed collegiate programs at 5 universities with sales, brand, product, and market driven plans.
Maximized a strong ROI by creating and supporting key events/scenes/marketing opportunities that are reflective.
Activated and leveraged regional/national/global events, series, and properties that fit within the established market business plan.
Supported select 3rd party sport and culture events that are relevant to the brand and our key targeted consumers.
Responsible for customer tracking, sales growth, and market research prior to full product launch.
Experience
5-7 Years
Level
Executive
Education
BA in Media Studies
Field Marketing Specialist Resume
Objective : An experienced Field Marketing Specialist professional seeks to obtain a position with an established organization with an emphasis in sales, consulting, and marketing.
Skills : Computer, Sales, Marketing, Training.
Description :
Managed the development of corporate marketing and field sales training materials to expand company market presence and improve sales team skills for this company that developed a minimally invasive sacroiliac (SI) implant system to treat SI joint dysfunction.
Contributed to sales growth throughout the state by providing comprehensive field support to strategic accounts for a team of nine sales representatives.
Maximized territory revenue by coaching reps in analyzing sales data and creating strategies for driving patient referrals to the implanting surgeons (orthopedic spine and neurosurgeons).
Implemented referral source development strategies that included peer-to-peer meetings with referring physicians to educate them on the advantages of the implant procedures in optimizing patient outcomes.
Planned and led patient seminars in partnership with surgeons and hospitals that provided screenings for lower back pain and information on surgical procedures for correcting issues with SI joint pain and complications.
Earned corporate recognition for exceeding expectations for a large speaker program at a major national conference (American Society of Interventional Pain Physicians [ASIPP]); planned all aspects of the event that was the largest- attended event with more than 100 pain management referring physicians at the conference.
Remained current with industry trends and advances and maintained expert product knowledge by attending numerous surgical procedures; observing cases on a regular basis; and attending surgical training, cadaver labs, and didactic training programs.
Experience
2-5 Years
Level
Junior
Education
BS in Communications
Field Marketing Specialist Resume
Headline : Highly motivated self-starter seeking to fill a leadership position. Work well in a fast pace environment, ability to learn quickly while setting goals and meeting deadlines, strong organizational and communication skills with proven ability to input and retrieve data within the computer.
Skills : Customer Service, Marketing, Woodworking, Call Center, Management.
Description :
Responsible for planning, coordinating, and executing over 55 global-wide events that were instrumental in the increase of sales and the expansion of the company.
Assisted in the development of all event and marketing strategies for 2016; while managing the events budget in the regions.
Managed event logistics including food & beverage requirements, room blocks, technical provisioning, vendor coordination and management, pre-event logistics/operational details, and on-site event management.
Coordinated the logistics for events while maintaining vertical and horizontal communication with other departments across the company to ensure that all marketing requirements/needs are being met.
Acted as the marketing liaison for the Field Sales Team and also the Partner & Alliances Team.
Prepared pre/post-event presentations and reports to executive leadership.
Received the "high-five award" in the first two months of employment for going above and beyond the expectations of senior management.
Developed split-tests for mass email distribution and responsible for managing list segmentation in HubSpot.
Experience
5-7 Years
Level
Executive
Education
BA
Field Marketing Specialist Resume
Objective : Responsible for Managing and maintaining vendor relationships (printers, promotional companies, distribution companies) Conducting email and social media marketing to target specific verticals.
Skills : Analytic Problem Solving, Fundraising, Event Management, Communications, Media Relations.
Description :
Market Researched for Commercial Door Operator business unit of LiftMaster.
Cultivated insights for multiple market segments.
Mid to Large commercial warehouses, municipalities, and automotive services.
Gathered key consumer insights for a future software platform and commercial door operators.
Presented to key stakeholders findings from the field.
Gathered sales lead for new LiftMaster products and services, dwelling life.
Led a group of remote team members in testing efforts for upcoming promotional campaigns.
Understood key drivers to increase sales and awareness.
Experience
0-2 Years
Level
Entry Level
Education
BS in Commerce
Field Marketing Specialist Resume
Headline : An accomplished, senior marketing and brand development professional with over eight years of experience growing brands. Able to implement and execute long-range and short-term goals.
Skills : Excel, Office, Hootsuite, AdWords.
Description :
Supported the Field Marketing Manager in building the face of the brand in line with the global and national strategies and priorities for particular marketing programs.
Responsible for driving marketing strategies through the management of consumer collecting programs.
Restarted field marketing program.
Managed up to 30 direct reports in two markets Collaborated with sales to support existing as well as open new accounts.
Initiated, organized, and supervised sales executions that ensured perfect distribution and visibility Strategically coordinated and executed sampling initiatives, reaching consumers most effectively.
Developed strategic programming, resulting in increased brand trial and visibility.
Supported the Field Marketing Manager in developing and executing specific national and regional owned programs as well as in building communication plans for local event activation.
Developed relationships with key influencers to leverage the brand across sports, culture, and collegiate platforms.
Cultivated marketing partnerships and campaigns Managed the local team budgets as well as provided monthly reports.
Experience
5-7 Years
Level
Executive
Education
BA
Field Marketing Specialist Resume
Headline : An enthusiastic, self-motivated, and responsible candidate with four years of marketing experience who just completed a Masters of Literature in order to change career and enter the field of art. Positive attitude, creativity, and problem-solving contribute to success.
Skills : Web Design, Spanish Speaking.
Description :
Created and deployed social media strategy and content for the brand.
Improved the presence on Facebook, Twitter, Linked In, and YouTube.
Regularly composed blogs posted onto the Learning Community, a highly technical forum for engineering simulation experts with over 15,000 members.
Responsible for events sections of the website.
Successfully planned and executed three annual user group meetings for 150+ attendees while building YoY attendance and coming in under budget each year.
Assisted in the successful execution of two World Conferences.
Coordinated and implemented all webinars and seminars for the Central region.
Assisted the field sales staff in prospecting, contacting customers, planning events, creating or acquiring collateral and promotional items.
Experience
5-7 Years
Level
Executive
Education
MA in Art History
Field Marketing Specialist Resume
Summary : A driven experienced Field Marketing Specialist professional with 20 years of experience presenting, negotiating, and selling an organizational philosophy and product. Experience working directly with a sales team to develop consumer and trade promotions and maximize sales. Possess strong analytical, negotiation, communication, and presentation skills. A creative, strategic, detail-oriented problem-solver with a vision to set and achieve goals.
Generated marketing campaigns for new store openings and franchisees.
Developed and executed first-year marketing plans for new store franchisees.
Created advertising and promotional partnerships on behalf of stores.
Managed store marketing budgets in excess of $4 million dollars.
Presented as regional marketing liaison between corporate and franchisee.
Investigated cross-promotional opportunities within the regional market.
Trained new store franchisees on marketing strategy and development.
Experience
7-10 Years
Level
Management
Education
BA in Marketing Communications
Field Marketing Specialist Resume
Objective : Exhibited organizational and interpersonal skills as a leader in a range of school and local affiliations. Served on committee that generated the lengthy written application for the National Blue Ribbon Award, a highly coveted distinction offered to schools of excellence.
Skills : Excellent Communication, Client Relations, Customer Service, Social Media Marketing.
Description :
Responsible for the writing, editing, layout, and design of sales-oriented employee newsletter.
Submitted a variety of writing pieces addressing company and sales issues, as well as a creative editorial column.
Created customized marketing materials and advertisements using Adobe PageMaker for sales representatives located throughout the country.
Assisted in planning and implementing marketing promotions targeting foodservice distributors, distributor sales representatives, and end-users.
Managed the company's active speakers bureau that served as a sales and educational tool.
Responsible for scheduling speakers, communicating program specifics to company sales representatives and customers, and creating seminar materials.
Paved the way for outside Marketing teams by establishing business partnerships with other community-based programs.
Presented Program information to large and small groups.
Experience
2-5 Years
Level
Junior
Education
BA in Psychology
Field Marketing Specialist Resume
Headline : Seeking a marketing position with an organization where demonstrated skills in marketing, administration, and sales can be used to increase profitability and promote growth all while utilizing superior leadership with technical skills and excellent communication.
Skills : Marketing, Microsoft Office, Retail Sales, Marketing Strategy.
Description :
Maintained full accountability for handling a diverse range of marketing, training, and underwriting activities in support of organizational goals and objectives.
Secured profitable underwriting results, new business growth, and agency appointment, further illustrating multitasking and prioritization abilities.
Complete training in the state of Wisconsin, acquiring additional industry skills.
Have a reputation for procuring and cultivating new business annual production goals, integral to increasing agency production.
Contribute problem-solving and analytical skills toward identifying and resolving issues.
Conducted training to create awareness and demonstrate the internal benefits of marketing programs.
Worked with program owners on future modifications and areas of enhancements.
Consulted financial representatives on developing and executing marketing campaigns.
Consulted on affinity marketing/market opportunities within the Hispanic community.
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