Growth Product Manager Resume Samples

Description :

1. Led the development of growth features using growth hacking tools aimed at driving user acquisition, activation, and engagement, ultimately driving revenue.
2. Analyzed user data, product usage, and behavioral trends to identify growth opportunities and enhance the customer journey.
3. Developed hypotheses about customer behavior and design experiments (such as AB tests) to validate assumptions and refine product strategies.
4. Monitored and optimized key metrics, including funnel performance, user retention, and cohort analyses, to address growth challenges.
5. Collaborated with cross-functional teams, including marketing, sales, and engineering, to execute growth strategies aligned with business goals.
6. Ideated, tested, and optimized growth initiatives across channels such as SEO, and campaigns to enhance user acquisition.
7. Kept ahead of industry trends and competitor strategies to drive continuous improvement.

Experience

7-10 Years

Level

Senior

Education

MBA

Description :

1. Worked with the internal stakeholders, customers, and partners to understand and create a product roadmap.
2. Measured the post-launch metrics and iterated fast to establish Product-Market fit, ensuring the first 1M revenue (0-1 journey) on the product.
3. Owned the Product Marketing function along with the marketing team and ensured that the product reach was wider among the customer base.
4. Collaborated with executive team members to determine and prioritize business strategies.
5. Developed and executed a comprehensive product strategy and roadmap, aligning with business objectives and market trends.
6. Identified and prioritized key product opportunities, including user acquisition, engagement, and retention strategies.
7. Conducted market research and competitive analysis to stay informed about industry trends and best practices.

Experience

10+ Years

Level

Management

Education

BS Marketing

Description :

1. Collaborated closely with cross-functional teams, including engineering, design, marketing, and operations, to define product requirements and specifications.
2. Drove the product backlog, prioritized features, and made data-driven decisions based on user feedback and market insights.
3. Optimized conversion funnels and user experiences to maximize engagement and retention.
4. Leveraged data analytics to identify growth opportunities, track performance, and optimize key metrics.
5. Collaborated with internal stakeholders, including executives, marketing teams, and operations, to align product strategy with business objectives.
6. Communicated product vision, progress, and results to stakeholders, ensuring transparency and building strong working relationships.
7. Led the marketing automation squad, driving customer engagement and revenue growth through the effective automation of campaigns and operational workflows.

Experience

10+ Years

Level

Management

Education

MS Data Analytics

Description :

1. Collaborated with engineering, data, and marketing partners to specify feature details, create user stories, and drive Agile delivery and UAT.
2. Provided data-backed recommendations across multiple concurrent projects, and designed and implemented product testing strategies around these recommendations.
3. Effectively prioritized and managed trade-offs to ensure successful delivery of features to production that meet customer needs.
4. Created and maintained product documentation, including user guides and release notes.
5. Built strong partnerships with controls and governance teams to deploy effective solutions in a regulated industry.
6. Drove user adoption and satisfaction through effective communication and training programs.
7. Maintained up-to-date industry knowledge of relevant technologies and implications for your squad.

Experience

7-10 Years

Level

Senior

Education

BA Economics

Description :

1. Participated in long-term strategy development and product pipeline portfolio management aligned with the infectious disease business unit strategy.
2. Provided commercial leadership to new product development projects, adhering to the process including product launch excellence.
3. Established and maintained in-depth knowledge of the infectious disease market and competitive landscape, including customer needs, market trends, clinical trends guidelines, technology trends, reimbursement, and competitive activity.
4. Supported key sustaining and innovation projects through development and commercialization by participating in cross-functional teams as the marketing core team member. 
5. Delivered comprehensive business cases, product requirements, and commercialization plans from concept through launch. 
6. Led content management strategy for assay portfolio, including development of new product tools, marketing collateral, and training materials.
7. Managed approval process through the legal, medical, and regulatory across the platform.

Experience

5-7 Years

Level

Executive

Education

Cert PM

Description :

1. Demonstrated subject expertise to diverse audiences (RD, manufacturing, sales, regulatory, legal) to build confidence and motivate the successful execution of various programs. Maintain strong cross-functional relationships.
2. Developed and executed growth strategies to expand OCCRPs audience and enhance membership engagement.
3. Led the strategic vision and growth of both newsletters and the product offering around membership programs, ensuring they meet and exceed key performance indicators (KPIs).
4. Managed and mentored the SEO Analyst and Audience Researcher to optimize content for search engines and leverage audience insights for growth initiatives.
5. Collaborated with Editorial, JoPro, and Business Development teams to ensure alignment of growth strategies with organizational goals.
6. Monitored, analyzed, and reported on audience and membership growth metrics, using data to continuously refine and improve strategies.
7. Led the development and enhancement of digital products that drive growth, including newsletters, membership offerings, and new content formats.

Experience

5-7 Years

Level

Executive

Education

BS CS

Description :

1. Defined and implemented the vision and roadmap for user activation, focusing on streamlining onboarding, enhancing engagement, and improving time-to-value for new users.
2. Drove experiments through their entire cycle: ideation, specification, development, release, analysis, and iteration.
3. Leveraged quantitative and qualitative research to identify opportunities within the activation funnel and validate ideas.
4. Partnered with product, engineering, design, and marketing teams to execute strategies that enhance activation flows, foster engagement, and drive key outcomes such as user retention and long-term value.
5. Tracked and optimized key success metrics such as time-to-value, activation rate, and user engagement, ensuring the product-led growth motion remains effective and efficient.
6. Communicated and documented plans effectively and consistently, to organize work for execution - both feature releases and experiments.
7. Regularly presented growth performance and insights to senior management, informing strategic decisions.

Experience

10+ Years

Level

Management

Education

MA Strategic Management

Description :

1. Gained a comprehensive understanding of user needs and our business levers to inform growth product testing.
2. Fostered organizational alignment to ensure acceptance and support of growth product strategy and roadmap priorities.
3. Led a SCRUM team consisting of Engineers, Designers, and Data Analysts in the role of Product Owner.
4. Created user stories and managed the growth product backlog to effectively prioritize and plan the product roadmap
5. Evaluated growth performance metrics to measure the success and impact of new features
6. Worked with partners and stakeholders in an iterative process that combines qualitative user feedback, quantitative data, and structured AB testing.
7. Built a robust understanding of Adobe's products, transaction surfaces, and customer purchase motivations.

Experience

5-7 Years

Level

Executive

Education

BS Statistics

Description :

1. Prioritized the biggest bets and generated cross-functional alignment to ensure all contributing teams were geared up to support initiatives that would deliver quarterly and yearly revenue goals.
2. Drove trade-off conversations to balance the user experience testing roadmap across surfaces.
3. Kept a pulse on external industry trends and fed implications into the strategic planning process.
4. Developed novel high-leverage growth strategies for Foresight products to grow.
5. Managed a small, independent growth team, and pushed for success.
6. Worked with other product managers to steer roadmaps with a focus on user acquisition, conversions, and general growth.
7. Led experiments that inform rapid product iteration AB tests and otherwise.

Experience

7-10 Years

Level

Consultant

Education

Cert DM

Description :

1. Established a growth team and culture as well as experience in a data analytics or data science role, with the ability to create insights that drive business growth. 
2. Established how the team will interact with the organization, prioritize, and define hypotheses, and communicate results in a way that drives the business forward.
3. Worked closely with engineering, marketing, sales, and customer success teams to align growth strategies with product development and go-to-market efforts. 
4. Fostered a collaborative environment to ensure the successful execution of growth initiatives. 
5. Worked with product management to define and prioritize the growth-focused product roadmap. 
6. Acted as the primary point of contact for stakeholders, ensuring clear communication of priorities and results.
7. Led the development lifecycle of experimentation, from ideation and design to deployment and continuous improvement. 

Experience

5-7 Years

Level

Executive

Education

BSc Marketing