A Marketing Writer is solely responsible for editing, designing, proofreading, drafting, and writing marketing literature, content, and materials. To accomplish the core task of writing materials for the company’s marketing needs, the following associated duties listed on the Marketing Writer Resume are carried out – writing materials and content for brochures, invitations; press releases, online web pages, and other marketing contents; drafting technical manuals; educating customers through marketing written description; creating and producing promotional materials and marketing publications, and putting together editorial calendars, and content for company blogs.
Employers look for candidates with a degree in the field of marketing, communication, journalism, English, and other similar major. Such writers have to be skillful in technical writing, and have immense knowledge of the company’s products and services; superior writing, editing, and proofreading skills are also needed; besides, strong listening skills are also expected.
Summary : Marketing Writer professional with more than 20 years of experience copywriting and editing for the Web, print and other digital channels. Team player with a proven track record of collaboration across departments to create high-quality, effective content that drives business results.
Skills : HTML, Power Point, Excel, Speak Spanish, Word, Adobe Pagemaker, content management software, SalesForce, PeopleSoft, MS Outlook, MS Office, Windows, Mac.
Description :
Conducted interviews, media presentations and meetings with journalists and editors, writing marketing brochures, programs, speeches, talking points, fact sheets, bio's, radio and print ads, posters, feature articles, and public service announcements.
Pitched stories to media via phone calls, meetings, letters, and faxes.
Researched for stories.
Managed clipping file of media mentions of the college.
Helped plan news events and press breakfasts.
Helped devise marketing slogans, assist in marketing strategy and expansion of media lists.
Wrote flyers and event calendars.
Experience
10+ Years
Level
Senior
Education
B.A.
Marketing Writer Resume
Summary : A self-motivated, team player, technical communications professional who has been managing complex software technology communications for over twenty years, enjoys challenging positions that focus on continuous improvement and customer satisfaction. Diverse areas of expertise include technical writing, training, marketing writer, quality analyst.
Skills : MS Office, SEO, Marketing Skills.
Description :
Responsible for generating qualified sales leads by producing engaging marketing copy for this SaaS company, which builds and hosts software for large businesses to deliver automated communications.
Created persuasive and intriguing email subject lines designed to increase open rates.
Crafted attention-grabbing headlines and captivating body content to draw prospects to the website.
Brainstormed creative concepts with MarCom team and composed copy for a diverse range of email and direct mail marketing campaigns.
Wrote informative and entertaining articles for customer newsletter.
Researched topical subjects and developed content for innovative thought leadership papers Collaborated with Product Marketing Managers to develop content and write engaging white papers.
Interviewed customers to gather content, and write inspiring solutions-oriented case studies.
Experience
7-10 Years
Level
Management
Education
BS
Marketing Writer Resume
Headline : Looking for marketing writer position. Adept at writing white papers, case studies, blog posts. Specific experience in writing about network security based on a year and a half at FireEye Inc.
Wrote white papers, case studies, ghost-wrote blog posts, other content for network security company.
Interviewed C-level executives and customers to develop content for articles.
Worked with a team of editors, other writers and graphic designer.
Suggested graphic elements that designers would incorporate into the finished article.
Met with team to plan out assignments, manage projects and meet associated deadlines.
Created multiple documents that were published and helped communicate FireEye's marketing message to customers and prospective customers.
Researched data that could be illustrated in charts, graphs, etc.
Experience
5-7 Years
Level
Executive
Education
BS
Marketing Writer Resume
Headline : Responsible for Producing technical content for website that was easy to comprehend, Editing and proofing other writers' work for marketing objectives, clarity, and grammar.
Skills : Microsoft Office, Marketing, Communication Skills.
Description :
Wrote and edited all educational book covers, product specs, press releases, proposals, presentations, and catalogs.
Collaborated with the educational sales department to create marketing campaigns for our K-12 books and apps.
Designed and maintained a quarterly print and digital catalog of newly released books and products.
Managed business operations including customer service, emails, orders processing, billing, and bookkeeping.
Maintained positive relationships with local schools (public and private) to provide excellent customer and sales support.
Created PowerPoint slideshows for trade show presentations that showcased new publications.
Coordinated communications efforts with major vendors and buyers.
Experience
5-7 Years
Level
Executive
Education
BS
Marketing Writer Resume
Headline : Responsible for developing, coordinating, and distributing press releases, articles, and expert/thought leader content, Continuously improving content marketing and SEO strategy.
Supported sales & marketing teams by driving the creation of marketing content and copy.
Conceived, planned, and executed an annual direct mail campaign targeting active sales prospects to create additional opportunities for contact and brand reinforcement.
Collected/calculated annual VOC/customer sat survey responses (using SPSS methodology & software for statistically valid results) to drive targeted account management programs/initiatives.
Developed, deployed, and managed processes cross-functional processes: Case Study Development Process, Contract Negotiation Validation Process; and, Market Research/Analysis Process; including bi-quarterly measurements.
Conducted extensive quantitative research to evaluate and analyze data, develop insights, present findings, and communicate recommendations to the executive team.
Researched and wrote detailed case studies for infusion pumps, heart monitors, and medication dispensers.
Researched, wrote, edited, and published content for websites, blogs, videos, social media posts/campaigns, email campaigns, podcasts, e-books, whitepapers, and more.
Experience
5-7 Years
Level
Executive
Education
MS
Marketing Writer Resume
Objective : Experienced marketing writer and editor, published short story author, aspiring novelist, and lifelong storyteller seeking employment as a copywriter or copyeditor. Areas of expertise include writing, editing, and market research.
Skills : Attention To Detail, Creative Writing, Creative Problem Solving, Critical Thinking, Editing, English, Market Research, Organization, Proofreading, Social Media Marketing.
Description :
Researched, wrote, and edited copy for marketing communications including but not limited to online articles, newsletters, educational courses, blog posts, social media, website content, and more.
Supported email and social copy to drive demand for content initiatives.
Collaborated with design, search and other teams to develop compelling content plans.
Established strong relationships across departments and an understanding of client needs, the consumer experience, marketing strategy and operational capabilities Create high-volume and high-quality content in a fast-paced environment that embraces and executes company's style, tone and messaging standards.
Repurposed and optimize existing content to create new assets in varying formats.
Researched and analyzed online communities and conversations in the community management space to help identify the areas that are most important to target markets; brainstorm great content ideas.
Created and maintained sales tools and marketing collateral.
Experience
2-5 Years
Level
Executive
Education
BA
Marketing Writer Resume
Objective : Skills in technical writing, instructional design, eLearning design and development, and multimedia. Technical education and working knowledge in data networking, telecommunications, fiber optics, programming, software life cycle, software development processes, and project management. Extensive experience working closely with IT and hardware and software engineers, operations and data center personnel, systems engineers and systems testers, and hands-on lab experience at AT&T/Lucent Bell Labs.
Skills : Copy & Content Editor, Writer, Project Manager, Event Coordinator, Grant & Fund Writer, Human Resources, Executive Assistant, Office Manager, Marketing Writer, Professional Consultant, Personal Manager, Nutrition & Wellness Coach.
Description :
Created and wrote monthly e-Newsletter for prominent plastic surgeon and statewide network of neuro and spine physicians.
Worked directly with practice marketing manager to design and promote special events and monthly sales initiatives.
Researched specific medical topics as assigned by the surgeon; find and download appropriate photos and graphics to enhance each written piece.
Wrote news releases as requested.
Wrote original articles of general interest such as on seasonal topics, healthy recipes, current events of interest to S.
Wrote and managed communications for company Intranet, coordinating project activities at nine Intel sites worldwide, for IT Marketing.
Created content that motivates, inspires, educates, informs, sells, and simply, provides information, across a wide variety of digital platforms.
Experience
2-5 Years
Level
Executive
Education
Bachelor Of Science
Marketing Writer Resume
Summary : Highly qualified Marketing Writer with experience in the industry. Enjoy creative problem solving and getting exposure on multiple projects, and would excel in the collaborative environment on which your company prides itself.
Skills : MS Office, Writing SKills, Supervising Skills.
Description :
Experienced includes a special emphasis on gas detection instrumentation.
Supported the college's marketing efforts as a student writer and collaborative team member.
Wrote feature and news stories, covered events, and contributed other marketing content.
Exhibited strong multi-tasking skills, ability to work under strict deadlines, and on multiple assignments.
Wrote articles and email blasts, scheduled cascading email blasts for various sites worldwide.
Researched peer-to-peer computing, interviewed one of the top executives at Intel.
Wrote press releases and contributed to the blog.
Experience
7-10 Years
Level
Junior
Education
BA
Marketing Writer Resume
Objective : Responsible for Developing and modifying effective sales support writing, including project profiles, case studies, and resumes, focused on the customer's emotional and logical needs.
Produced marketing collateral, including flyers, email blasts, mini websites, and product briefs.
Ghostwriter for trade publication articles on the benefits of switching to solid-state technology.
Created a series of white papers exploring the advantages of solid-state storage.
Worked History References Available Upon Request.
Managed the writing and development of proposals to ensure a compelling, comprehensive, and compliant response to solicited and unsolicited commercial and government RFPs.
Collaborated with subject matter experts, corporate marketing team, business development managers, and general managers to meet the strategic objectives of one of the nation's top 10 privately held, American-owned contract security firms.
Coordinated proposal production through review and final binding.
Experience
2-5 Years
Level
Executive
Education
MS
Marketing Writer Resume
Objective : Responsible for Participating in relevant professional development to build personal knowledge and professional growth; remaining an active contributing member of professional and civic organizations.
Skills : Server Knowledge: DFP Premium, DART Legacy, Working Knowledge Of Dart Sales Manager; Strong Command Of The Microsoft Suite Of Products.
Description :
Acted as a project manager for multiple internal stakeholders.
Developed content for HTML emails, multimedia, collateral, and videos.
Performed SEO keyword research to optimize existing website content.
Created marketing content for social media purposes, such as testimonial videos.
Provided strategies for developing targeted content in regards to SEO goals.
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