A Media Relations Specialist is an expert in public relations who has extensive knowledge of radio, television, and print journalism and established a controlled, and positive image in the media for the company, person, or organization. A well-drafted Media Relations Specialist Resume mentions the following duties and responsibilities – developing corporate or product positioning strategies for specific media outlets; planning photo and editorial opportunities for the use in the media and developing editorial ideas, developing news and feature release and pitching them to the media; handling information requests from the press; collecting and analyzing media coverage of the organization, and representing as an expert source for all media events.
Besides, possessing excellent verbal and written communication skills, the person working for media relations should be creative and aggressive and come up with new and appealing ideas for attracting media interests. Other skills include an interest in continuous learning about new technologies, to promote the interests of the clients. To qualify, a degree in the field of communications, public relations, journalism.
Summary : As a Media Relations Specialist position, responsible for Working with a media manager to implement a proactive media outreach plan; building relationships with national, regional, and trade journalists; targeting high-level placements in print, broadcast, and online media
Skills : MS Office, Multitasking, Customer Service.
Description :
Experienced covering press conferences with local, national political dignitaries.
Edited and wrote copy for print and online publishing.
Ability to explain complex topics in an easy-to-understand way.
Experienced working with local/national traditional and online media outlets, editors, and reporters.
Effectively monitored and managed the accounts to support and meet the department's needs and ended each year with a budget surplus.
Researched topics and considered every angle to create attention-grabbing segments designed to achieve maximum market potential.
Worked with senior management to position promote the company through speeches, presentations, articles, opinion pieces, and other tactics.
Experience
7-10 Years
Level
Management
Education
Associate In Journalism
Media Relations Specialist Resume
Summary : Skilled professional with over 25 years of progressive experience in communications, media relations, publication production, project management, and business development. Extensive knowledge and skills in the marketing and development of both print and online publications.
Skills : Good Communication, Relation-Building, MS Office.
Description :
Researched, prioritized, and expanded key media contact relationships.
Created specialized target lists that tripled press release open rates.
Identified key journalists and editorial calendar opportunities to pitch timely story ideas and developed articles resulting in maximum print, radio, and television coverage.
Established and managed specific monitoring processes to assess Communications Department media relations strategies.
Compiled information and recorded quantifiable measurements in terms of reach, audience share, and increased awareness among target audiences.
Collected, assembled, and analyzed relevant operating cost information into detailed streamlined budget forecasts for the present and future.
Negotiated significant discounts on contracts and services as well as maintained maximum cost efficiency for the department over the past five fiscal years.
Experience
10+ Years
Level
Senior
Education
GED
Media Relations Specialist Resume
Objective : As a Medical Relations Specialist with 4 years of experience in Demonstrating experience serving as an advisor to colleagues or clients someone with the judgment and confidence to serve as an expert resource to colleagues and partners.
Skills : Judgmental, Leadership, Good Communication.
Description :
Moderated communications between the organization and various media outlets such as newspapers, radio broadcasts, and television stations.
Responsible for informing the media when something new happens within the organization.
Created company literature and other forms of communication for various audiences.
Created marketing and promotional materials, both print and electronic.
Recommended, implemented, and maintained site design and operation.
Effectively pitched media ideas to news producers across the country to achieve company goals.
Led the media team in securing 90 plus interviews on local/national TV and radio outlets per month including securing paid placements.
Experience
2-5 Years
Level
Executive
Education
BS In Communications
Media Relations Specialist Resume
Headline : An extensively experienced communicator looking for a part-time Media Relations Specialist position in which can contribute and apply the skills and expertise I've acquired in my career in communications, project management, marketing, public relations, or customer care.
Responsible for public/media relations and outreach to local, regional, and national media to promote technical college to potential students and also to enhance and support the college's reputation within the community.
Provided project management, editing, and writing of marketing and communications materials including web content, annual reports, brochures, social media.
Wrote and edited internal communications including letters/information from college president and administration, newsletters, nominations, and internal campaigns.
Started with research into best practices, developed content, managing projects from start to finish.
Built supporting web pages for projects.
Created media strategies that get results for major clients like The Coca Cola Company, the American Red Cross, The Kidney Foundation, and Home Depot.
Created, wrote, and distributed all content to be used in broadcast media projects.
Experience
5-7 Years
Level
Executive
Education
GED
Media Relations Specialist Resume
Summary : A seasoned Media Relations Specialist newly relocated to Chicago following 13 years in France. Experienced in print and TV news production, media relations, corporate copywriting, and digital content management.
Skills : MS Office, Management Skills, Leadership.
Description :
Provided strategic consultation of overall airport communications with a focus on crisis communications, media, and public relations.
Teamed with executive staff to develop strategies to enhance credibility and recognition in key segments and regions worldwide.
Orchestrated communication plans from concept through completion.
Managed crisis communications between airport spokesperson and international media.
Counseled C--suite and senior executive team on best practices and methods to influence positive media portrayal.
Positioned executives as key resources for media regarding consumer travel and business-specific topics.
Strategically directed and executed dozens of special events, news conferences, and international media tours, directing media coverage with key business partners and respective PR and marketing agencies.
Experience
10+ Years
Level
Senior
Education
GED
Media Relations Specialist Resume
Headline : Media Relations Specialist with 6 years of experience in working with large, complex organizations, and a proven ability to balance the needs of different stakeholders.
Skills : Public Relational Skills, Listening, Writing, Media Relations.
Description :
Responsible for publicizing the University's research, curriculum innovation, educational programs, student life, and other campus activities, to local and national news media, campus, and alumni.
Focused on the School of Engineering, Rensselaer's largest and most well-known school.
Identified and wrote compelling stories for weekly print and online campus publications and Rensselaer's alumni magazine.
Worked closely with deans, department heads, and key researchers on sensitive and controversial stories.
Translated highly scientific research into easy-to-understand press releases and news stories that regularly garnered local, national, and international media attention.
Secured appearances on the Today Show with Katie Couric and on NPR's Fresh Air for an engineering student who won a national inventor's award.
Served as editor of the university's alumni magazine and the faculty/staff newsletter, as well as worked jointly on communications efforts.
Experience
5-7 Years
Level
Executive
Education
High School Diploma
Media Relations Specialist Resume
Objective : Media Relations Specialist with 5+ years of experience in Crafting and implementing a social media strategy, through research, benchmarking, messaging, and audience identification, etc.
Skills : Creative Suite, Written Communication, Public Relations, Media Relations.
Description :
Responsible for planning and implementing regional public relations campaigns, including material preparation, pitching and placing stories, and event planning.
Pitched and secured a high volume of regional and national media coverage.
Developed and maintained relationships with international media outlets, public affairs units, and the military community.
Coordinated crisis communications efforts.
Coordinated satellite interviews with regional, national, international networks, and affiliates Developing and maintaining relationships with print, radio, web media outlets.
Provided media support services to military public affairs units.
Distributed media products developed and produced by field journalists and broadcasters to media outlets.
Experience
2-5 Years
Level
Junior
Education
Bachelor Degree
Media Relations Specialist Resume
Objective : Media Relations Specialist professional with a proven track record in creating and implementing successful digital and social media programs. Knowledgeable of social media trends, monitoring, and listening tools, and analytic platforms.
Skills : Microsoft Office, Listening Skills, Analytical Skills.
Description :
Responsible for all aspects of media and marketing communications- strategic planning, media development, tactical marketing, campaign implementation, advertising, public, and media relations.
Developed and implemented a public relations strategy for promotional campaigns.
Supervised branding and messaging for all internal and external communications.
Managed a thriving social media presence via Facebook, Twitter, Instagram, Pinterest, Google+.
Responsible for tracking and analyzing metrics related to direct marketing, email and social campaigns, web analytics, and media outreach.
Tracked/reported ROI and increase brand awareness via Facebook Analytics, Google Analytics, Hootsuite, Insights, and Netvibes.
Cultivated and sustained vital relations with media partners.
Experience
2-5 Years
Level
Executive
Education
BA In Journalism
Media Relations Specialist Resume
Objective : Seeking a Media Relations Specialist where I can leverage my skill set and build upon my PR and marketing experience while maintaining media relationships. Ability to easily read and connect with people.
Skills : MS Office, Communications, Community Relations, WordPress, Management, Marketing.
Description :
Ability to garner immediate top tier media opportunities.
Worked with an array of clients ranging from health/wellness, beauty, products, children toys, real estate agents, etc.
Presented live TV and radio interview segments to promote the organization.
Wrote content for Seattle Humane's quarterly magazine, radio ads, and social media ads.
Created and maintained a media list using Vocus Media Software.
Managed media relations for key high-level events, such as the groundbreaking for the new biotechnology building and a visit by the State Health Commissioner.
Coordinated with Wiley and Sons publishing company for publicity of books on architecture.
Experience
2-5 Years
Level
Junior
Education
BA In Journalism
Media Relations Specialist Resume
Headline : Media Relations Specialist with 7 years of experience in Cultivating relationships with top-tier trade and international media outlets to proactively secure positive media coverage for clients in such industries as education, health, technology, biotech, social media, and financial management services.
Skills : Microsoft Office, Public Relations, Copywriting, Copywriting, Editing.
Description :
Corporated contact for vertical, non-vertical, and mainstream media.
Managed annual consumer press introductions for snowmobile and ATV product lines.
Wrote and distributed promotional and product press releases.
Developed and executed public relations/communications strategies.
Managed Editor of all marketing publications.
Led government affairs initiatives.
Developed an all-new press kit standard considered an industry benchmark.
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